by Demian Russian
BGB Securities Media Analyst, Murray Arenson initiated coverage of Sirius XM (NASDAQ:SIRI) today with a BUY rating and a $1.15 price target. In his report, Mr Arenson argues that Sirius XM “is now a solid cash flow growth story.” He notes positive subscriber growth, an improving OEM sector, penetration into the pre-owned auto market, incremental revenue from royalty pass-throughs, cost-cutting merger related synergies and a “substantially improved” balance sheet.
Arenson sees auto industry trends rebounding, and points to positive year-over-year comparisons in recent months. He notes that annual vehicle sales were in the 16-18 million range before the crash to 10.4 million in 2010. His forecast is assuming year-end auto sales for 2010 to be in the 11-12 million range.
Looking at the pre-owned vehicle market, Arenson notes that there are about 250 million vehicles currently on the road — and only 27 million of those have Satellite Radio factory installed. He views the pre-owned vehicle market as being “an important segment” to Sirius XM, and sees it growing “substantially.” He predicts that the number of vehicles with Satellite Radio factory installed can grow from 27 million to 70 million in the next five years.
Speaking on Sirius XM’s valuation, Mr. Arenson looks at it on essentially a per subscriber basis. He looks at the value of cash flows from existing subscribers, as well as the value of cash flows coming from new subscribers being added in the next 5 years. While noting that shares of SIRI are trading at an enterprise value of 15.5x his FY10E EBITDA and 13.2x his FY11E EBITDA, Arenson does value Sirius XM’s approximately $8 billion in NOL’s (net operating loss carryforwards) in his model. “When we subtract the value of the tax shield from the current enterprise value, we see shares of SIRI trading at multiples of 10.0x and 8.6x our respective EBITDA forecasts for FY10 and FY11″, Arenson explains. READ THE FULL ARTICLE >>



















































