Yesterday, Sirius XM (SIRI) announced a line-up of exclusive entertainment choices that cannot be heard by any other entertainment medium. Continuing its demonstration of its superior service, the company announced a sports fan’s dream line-up highlighted by a motor sports triple header on Sunday, May 24, with F1(TM) Monaco Grand Prix, the Indianapolis 500 and NASCAR Coca-Cola 600.
“SIRIUS XM Radio (SIRI) announced today that it will offer sports fans a full lineup of sports programming over Memorial Day Weekend, featuring live play-by-play action from IndyCar Series racing, Formula One(TM), NASCAR, Major League Baseball, the NBA and NHL playoffs, PGA TOUR, English Premier League soccer and college baseball.”
This is the type of content that makes those people who think that free Internet based music offerings will somehow lead to the demise of Sirius XM, look foolish. Those that are betting on Sirius XM’s demise at the hand of services such as Slacker and Pandora, are betting on the wrong horse.
See the full line-up after the jump
MOTORSPORTS:
On Sunday, May 24, SIRIUS XM will broadcast the ultimate auto racing trifecta, featuring three of the biggest events on the motorsports calendar:
* Formula One(TM) Grand Prix de Monaco (8:00 am ET on SIRIUS channel 126 and XM channel 242),
* Indianapolis 500 IndyCar Series race (1:00 pm ET, XM channel 145 and SIRIUS channel 211 (“Best of XM”)),
* Coca-Cola 600 NASCAR Sprint Cup Series race (5:45 pm ET, SIRIUS channel 128 and XM channel 128 (“Best of SIRIUS”)).
* Carquest Auto Parts 300 NASCAR Nationwide Series race on Saturday, May 23 (7:30 pm ET, SIRIUS channel 128 and XM channel 128 (“Best of SIRIUS”)).
NBA:
* SIRIUS XM will broadcast every game of the NBA Eastern and Western Conference Finals, carrying the team radio broadcasts of the Cavaliers, Magic, Lakers and Nuggets. (XM channels 232 and 233, SIRIUS channels 219 and 220 (“Best of XM”)).
NHL:
* SIRIUS XM will also broadcast every game of the Eastern and Western Conference Finals of the NHL Stanley Cup Playoffs, carrying the team radio broadcasts of the Penguins, Hurricanes, Red Wings and Blackhawks (XM channels 204 and 205, SIRIUS channels 208, 211 and 212 (“Best of XM”))
MLB:
* XM listeners will get every Major League Baseball game from coast-to-coast throughout the weekend on XM channels 175 to 189. Fans can also tune in to MLB Home Plate, the only radio channel dedicated to covering MLB seven days a week, 365 days a year, for daily baseball talk and analysis (XM channel 175 and SIRIUS channel 210 (“Best of XM”)).
PGA:
* SIRIUS XM will offer live hole-by-hole coverage of the HP Byron Nelson Championship PGA TOUR event this Thursday, May 21, through Sunday, May 24, on The PGA TOUR Network (XM channel 146 and SIRIUS channel 209 (“Best of XM”)).
EPL:
* On Sunday, May 24, SIRIUS XM will broadcast two English Premier League soccer matches: Chelsea v. Sunderland (11:00 am ET, SIRIUS channel 125 and XM channel 102 (“Best of SIRIUS”)) and Newcastle United v. Aston Villa (11:00 am ET, SIRIUS channel 126 and XM channel 103 (“Best of SIRIUS”)).
NCAA Baseball:
* On Friday, Saturday and Sunday, XM subscribers and SIRIUS subscribers with the “Best of XM” can hear college baseball conference tournament games from the ACC, Big 12, Big East, Big Ten and SEC. Visit and for listings.
Mad Dog Radio:
* On Memorial Day, May 25, Chris ‘Mad Dog’ Russo, host of Mad Dog Unleashed on SIRIUS XM’s Mad Dog Radio channel (SIRIUS channel 123 and XM channel 144) will host a two-hour special examining baseball’s all-time greatest teams. The program, airing at 8:00 am ET, 1:00 pm ET, 6:00 pm ET and 11:00 pm ET, will determine the greatest all-time team from each of the 30 MLB franchises and will feature interviews with baseball historians and some of the game’s greatest players, including Hall of Fame pitcher Jim Palmer, 9-time all-star catcher and 1971 NL MVP Joe Torre, 16-time Gold Glove-winner Jim Kaat and others. The 30 highlighted teams, plus two wild card teams, will be seeded into a tournament bracket posted at and on Tuesday, May 26, fans can log on and begin casting their votes to determine the greatest baseball team of all-time.
That is one helluva lineup…GO SXM!
Thanks Brandon.. Now if they put this lineup, together with all of their other content on all of their Internet Apps, the differences will show SXM’s content as the “Gold Standard” for investors and consumers alike…
Brandon: As much as I love sports, I love Jimmy Buffett on a memorial day
weekend! It doesn’t get any better than a BBQ, good friends, boat drinks and the Siri blasting out a Jimmy Buffett concert. Right about nine oclock saturday night when we are all very mellow and the cigars roll out with the single malts and the good port and Buffett is singing,life doesn’t get any better. Go Siri!